PLC CEO Report

PenLight Chief Executive Officer, Jafar Taghavi

February 2008

Improving Quality of Life

Since my arrival as the new CEO of PLC in May of 2007, I have been occupied with keeping the company up and running, and getting to know the staff and the community. The community has been very gracious to me and my family as we became familiar with our new surroundings. I was impressed with both the quality of PLC's employees and the services that PLC offers to its members. PLC has a strong tradition of providing excellent service to its members and I plan to keep this tradition alive and well. Along with the board of directors and PLC staff, I am working on new initiatives to further our commitment of improving the quality of life for our community.

The member survey that was completed this last September indicates that we are continuing to meet the overall satisfaction of our membership; however, there are areas that still need to be improved. Power reliability continues to be a concern and it will be remain our primary focus. In today's world of home electronics and the internet, we realize the importance of meeting the increasing expectations of our members. Although the challenge is difficult due to our rural surroundings, we intend to be one of the top performing utilities when it comes to providing safe and reliable power. We have developed a new reliability plan that will continue the legacy of PLC's commitment to this area. You will be hearing more and more about our new reliability plan as we move forward with the first phase in 2008. The plan will focus on transmission improvements as well as continuing to bury the most problematic areas affected by storms. Technology will also play a vital role as we deploy and integrate new systems that allow us to respond and restore power at an increased level of efficiency. Many of these new technologies were already in place prior to my arrival making my decision to join PLC even easier.

The installation and completion of the new Automated Meter Reading (AMR) system last fall was a major milestone in providing accurate and timely meter readings. AMR has been combined with our mapping system allowing us to view outages as they occur and predict the cause of the outage (sometimes even before crews arrive). This is just the beginning of what we can do with AMR technology.

We have just completed a new Disaster Response Plan that is more comprehensive than any previous plan. It addresses not only how we will restore power during and after a storm but how we will address the worst case scenario from man-made or natural causes. This plan will be tested throughout the year and updated as needed. We will be prepared for any circumstance.

PLC has four Core Values: Integrity, Innovation, Respect and Dedication. These values are applied to everything that we do. They are instrumental in helping us meet our Core Purpose which is to improve the quality of life of our members and the community. We are building momentum to becoming a great power and water utility; a utility that others look upon as a model of success. I'm certain of our success and proud to be part of such a great organization and community.